Hidden Culture

︎︎︎  2021

Interaction design
Made at Westerdals

* UI / UX
Hidden culture is an online magazine with curated creative content made by people of Asian descent.

This website came to life through a thorough and extensive phase of idea and concept development. With careful consideration of the page structure and information architecture,  interactive prototypes were created based on wireframes and user flows. The website then underwent multiple user testing rounds to ensure good usability and a great user experience.